Header bidding is coming to mobile apps, via a solution Rubicon Project is beta testing with 20 publishers. Early results for the product, FastLane, saw CPM increases of up to 300%. Rubicon will ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. It looks as though Facebook's latest attempt to challenge Google in the online display ad market will ...

Google is running another test, this time with a new look for its mobile search results. As spotted by SEO Roundtable, Google Search on mobile began adding background header images to certain ‘idea’ ...

Facebook is taking the wraps off its header bidding solution, but it’s relying on partners to build the technology. On Wednesday, Facebook officially tossed its hat into the header bidding ring after ...

Rubicon Project is beta testing header bidding for mobile apps with its FastLane product. In early test results with 20 publishers, FastLane is producing CPM increases of up to 300%, according to ...

A user on Twitter has spotted some changes to the Windows 10 Settings app in the latest build released to Insiders. It now features a large header with user info and links to important settings.

Ric Rodriguez has spotted Google testing a blue colored header for the mobile search results. We have seen Google testing various colored search buttons in the header area of the Google Search bar but ...

Microsoft is testing a new search bar/box header for the Bing Search results. The Bing search bar sticks to the top as you scroll through the search results. Google just rolled that out a month or so ...

AdExchanger reports that Rubicon Project is beta testing header bidding in mobile apps with 20 publishers. Early results for the product, FastLane, saw CPM increases of up to 300%. Rubicon will ...