Ford is preparing a major overhaul of its First-Time Buyer Program, and the changes could make it significantly easier for ...

First-time car buyers are a distinct segment of the market; they represent the emerging market and are valued by the brand ...

Karl Brauer went to work in mid-June doing a job he loved, and he ended the day with news it had come to an end. "I was let go the day after my seventh anniversary," said Brauer, 50, a longtime ...

Ford Motor Co. (NYSE:F) has introduced a new initiative aimed at increasing electric vehicle sales by addressing customer concerns. What Happened: The “Ford Power Promise” program, starting Tuesday, ...

It’s also piloting mobile maintenance and new dealership concepts. Ford is introducing a new customer rewards program, expanding a mobile vehicle maintenance pilot program with dealers and opening a ...

The Ford certified pre-owned program has especially strong inventory of trucks at Friendly Ford. With a long list of benefits, the Ford certified pre-owned program offers quality vehicles including ...