After some fits and false-starts, Nielsen this week announced it is finally releasing its next-general TV audience measurement methodology modeling Big Data to boost the representation of telecasts ...
Search marketing built on deep user data is no longer sustainable. Here’s how to evolve before performance takes a hit. User-level data is drying up, and with it ...
The venture capital (VC) sector is undergoing a transformative shift towards data-, analytics-, and AI-driven methodologies, profoundly altering the traditional paradigms of sourcing, evaluating, and ...
Data products helped organizations organize and govern information at scale, but competitive advantage now comes from ...
The developer community is “getting its feet under us” with data streaming, but the transition will require organisations to create well-managed data products, Confluent’s vice-president of developer ...
The Natuvion Transformation Study also shows that 44% of large-scale transformations in the USA take between one and two years. In that window, everything is in motion: business models shift, ...