Those white Coke cans on retailer shelves this holiday season are drawing attention and questions from puzzled shoppers who are used to seeing the century-old red branding on the soft drink. Coca-Cola ...
Millions of smartphone users assume that closing an app stops it from watching where they go. Federal regulators have shown ...
Blue Bunny recently leveraged mobile to drive in-store engagement for several new ice cream flavors and saw a significant jump in purchase intent as a result. Blue Bunny teamed up with mobile shopping ...