Wall Street loves writing obituaries too early. Back in 2020, for example, Unity Software (U) was one of the hottest IPOs in tech. Investors couldn’t get enough of the pitch: a rendering engine that ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the operating system for games and interactive experiences, today announced the creation of the Unity AI Council. The Council will bring together ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.

The AI assistant is built directly into Unity Editor workflows. Unity AI supports asset generation and editor automation. Developers can connect third-party AI tools through AI Gateway. Unity has ...

Unity has launched a suite of AI tools in open beta for all developers on Unity 6 or above. The new toolset is designed to accelerate game development and help creators build better games faster. The ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

Game engine maker Unity is, like most other tech companies, fully embracing generative AI technology in its products (making the already bloated engine even more slow and annoying to use). Still ...

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